
The Grit Blueprint
The Playbook for Building Unmistakable Brands in the Built World
You can be the best in your market and still get passed over by a competitor who simply shows up better and more consistently where their customers are looking.
The Grit Blueprint Podcast is where visibility, media, customer experience, and creative brand strategy turn trust into growth in the built world.
Hosted by Stefanie Couch, a lifelong building industry expert born and raised in the business, this show explores how companies in building materials, construction, manufacturing, and distribution position themselves to win before the first conversation even starts.
You’ll hear from executives, operators, and decision-makers who are rethinking how they show up in the market. You’ll also hear from Stefanie and the Grit Blueprint team as they share the systems, strategy, and content that make good brands impossible to ignore.
Every episode turns insight into action. Because in this space, great work alone isn’t enough. You have to be seen, be known, be chosen, and ultimately, become unmistakable.
Produced by Grit Media. Powered by Grit Blueprint.
The Grit Blueprint
World Millwork Alliance Podcast with Paradigm's John Wheeler
This episode was filmed live at WMA 2024.
Stefanie and John Wheeler from Paradigm delve into the significance of networking within the millwork industry and the rising role of AI in enhancing business practices. We discuss industry trends, knowledge gaps, and the importance of personal branding in creating a lasting impact.
• Importance of events for networking and learning
• AI as a tool for efficiency and improved customer experience
• Understanding market trends and adapting business strategies
• Need for training and mentorship for future generations
• Enhancing customer service and delivery standards
Visit gritblueprint.com to book a consultation and start making your moves today.
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Stefanie Couch on YouTube
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🚀 What Is Grit Blueprint?
Grit Blueprint helps businesses in the building materials and construction industries grow through expert marketing, branding, and AI-driven tools.
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